STC Advertising
Aledo, Texas · Serving the DFW metro

Google Ads & Local Services Ads

Your crews are good. The phone just doesn't ring enough.

STC Advertising builds and runs paid search for roofing and specialty trade contractors in Dallas–Fort Worth. You get booked inspections from homeowners already searching for the work you do — not clicks, not impressions, not a monthly report full of them.

Call (682) 415-2630Daniel Keyes · Aledo, Texas

Straight answer on whether paid search fits your trade and your market — before anyone quotes you a retainer.

What we run

01

Google Search Ads

Built around the searches that mean a job: storm damage, roof replacement, leak repair, gutters. Tight geography, negative keywords that block tire-kickers and DIY traffic, and a landing experience that asks for the inspection instead of a brochure download.

02

Local Services Ads

The Google Guaranteed placement that sits above everything else on a local search. We handle the profile, the verification, the service categories and the budget discipline — because LSA rewards response speed more than clever copywriting.

03

Call tracking that tells the truth

Every lead is logged with the call, the source, the outcome and the appointment. If a keyword produces calls that never become inspections, it gets cut. If a service area produces nothing, it gets cut.

04

Follow-up that doesn't leak

Most contractors lose the job in the gap between a missed call and a callback. We set up the reminder and follow-up path so an estimate request gets a second attempt instead of dying in a voicemail box.

Who this is for

Roofing and exterior contractors first. Replacement, repair, storm restoration, gutters and siding. It's the trade we know and the market we're in.

Also: specialty trades serving homeowners in the metro — HVAC, plumbing, fencing, concrete, painting, remodeling.

Not a fit: anyone who wants a thousand leads for free, or a campaign that runs itself. Paid search is a system with a budget and a weekly decision attached to it.

Service area

AledoFort WorthWeatherfordKeller SouthlakeColleyvilleGrapevineArlington MansfieldBurleson

How an engagement starts

  • One call. What you sell, what a booked job is worth to you, and what you're spending now.
  • A straight read. Whether the market supports paid search at your average ticket — or whether you'd be buying leads at a loss.
  • A plan with numbers. Budget, expected cost per lead, and what has to be true for it to work.